Inside the Cockpit: How the Prism Broadcast Encoder Brings In-Car Streams to Supercars Fans
7th December 2024
Overview
Supercars, Australasia’s leading motorsport category, is now producing real-time live video streams directly from their race cars for exclusive fan content. Discover how Teradek's cutting-edge technology overcame extreme challenges to deliver immersive, in-car streaming from 25 supercars simultaneously.
Introduction
Picture yourself behind the wheel of a 650-horsepower V8 supercar — hurtling down the track at breakneck speeds, with thousands of fans hanging on your every move. Now, imagine bringing those fans right into the cockpit with you, sharing every heart-pounding moment in real-time.
This was the vision for Supercars Australia.
But how do you deliver high-quality, uninterrupted live streams from cars racing at over 300 km/h?
That’s where Teradek stepped in — offering a compact, high-performance bonded cellular encoder designed for high-speed motorsports.
Challenge
Chris Beaumont, Head of IT at Supercars, engaged Teradek to help them achieve their ambitious goal. The primary challenges were to maintain high-quality, uninterrupted video feeds in highly-congested venues. Previous attempts with consumer-grade equipment didn't provide enough control and customization.
Solution
- The suite of tools that helped the Supercars team make it happen:
- Prism Mobile: Mounted securely within the cars for high-quality video capture.
- Node: Secured robust connectivity support across three carriers.
- Teradek Core: Handled stream debonding and directed video feeds to Brightcove CDN.
- Teradek Core API: Automated various workflow aspects, significantly enhancing efficiency.
